SEMA 2013 Bed Liner

SEMA Bed Liner 2013

As you might have expected, Rhino Linings, Line-X and Scorpion Coatings were in the mingle at SEMA 2013 this year.


Willie being Willie

Courtesy of Line-x Facebook

Willie being Willie

Who did they have there besides the American newly famous Willie Robertson of Duck Dynasty. This is a guy that is now an icon of a lifestyle that is closely tied to protective coatings. Like adopting a kid that is already on the honor roll, Line-X was engineering in their strategies with marketing at SEMA this year. Willie was personable and charismatic as country boys are known to be (sometimes).
Line-X is also announcing the launch of Truck Gear by line-X. This is a new series of parts and accessories that will propel Line-X into the automotive accessories market. This keeps bed liner married to new services like step bars, roll bars, fenders, bumpers, gates, etc… The Duck Dynasty upgrade available for the 2014 Chevy Silverado 1500 Z71 is the Commander Series – a new truck concept specifically designed for Willie Robertson, CEO of Duck Commander, and unveiled during the 2013 SEMA Show. This is a package with LINE-X exterior coating, custom graphics and accessories that really set it apart.

Rhino Linings Bed Liner

Rhino Linings definitely had less exposure compared to Line-X luring Duck Dynasty fanatics. But, they came out with a pretty awesome look with their mad max style Jeep Bed Liner photo shoot. These Jeeps embody what’s possible with a quality spray on bed liner. Spray-Lining provides this capability with the highest quality DIY spray on bed liner on the market.

Where's Tina?

Where’s Tina?

Vehicle Builder’s Project List

Other companies like Scorpion Coatings and ToffLiner were on this list and helped to fortify and remodel some of the following projects:

More images from SEMA 2013

Awesome Job Scorpion - This JEEP looks great.

Awesome Job Scorpion – This JEEP looks great.

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